Briefed with creating a personable promotional video for the purposes of marketing, we created an effective video for Connolly Accountants.
Working closely with Connolly Accountants’ meant that we could create a professional relationship, without this, creating a personable video is quite difficult. This allowed us to understand them and also their clients, it creates a calm environment with allows people to talk freely on camera without getting nervous.
Adding the emotion an friendly ethic in to this video was essential, this was one of the main things that Connolly’s wanted to include, this was thought about through to the end, even the choice of music was based upon this desire.
The end result was a successful video that was then used to promote the accountancy business, using personal touches like interviews from the director and clients was paramount to making this video as effective as it was.